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When MCP isn't enough: How AmpUp scaled GTM integrations from 10 to 50 and deleted 200,000 lines of code

When MCP isn't enough: How AmpUp scaled GTM integrations from 10 to 50 and deleted 200,000 lines of code

Learn how AmpUp scaled GTM integrations from 10 to 50, moved beyond MCP-only workflows, and retired 200,000 lines of integration code with Ampersand.

Chris

Chris Lopez

10 Jun, 2026

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A new take on native product integrations